Insights, Guides Katherine Pearson Insights, Guides Katherine Pearson

No connectivity? No problem — how GPS and offline mapping make digital trails work anywhere

Poor Wi-Fi and mobile data coverage is one of the most common concerns we hear from National Parks, nature reserves and rural heritage sites. Here's how GPS, offline mapping, Bluetooth beacons and image recognition work together to deliver rich digital experiences anywhere — with or without a signal.

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Insights Katherine Pearson Insights Katherine Pearson

Why museums and heritage settings should embrace Augmented Reality (AR)

Why museums should embrace Augmented Reality (AR)

Augmented reality (AR) is a technology that overlays digital content, e.g. images, video, 2d and 3d animations, onto the physical environment when viewed through mobile devices. AR enhances real-world objects and environments by adding additional layers of information that can significantly improve the user’s engagement experience.

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